Channel Management Blog
Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.
Global Channel Management Optimization
Thinking about global expansion? Optimize global channel management to leverage local expertise, get exposure to prospects, and close deals.
What Is a Partner Business Plan, and How Do You Create One?
Partner business plans get and keep your partners on track. Read on to learn what goes into a comprehensive plan to grow your channel.
4 Universal Partnership Team Roles in High-Tech Channels
Building out your partnership team? Here are four critical roles to recruit for and how to accelerate a new partnership hire’s time to value.
The Complete Guide to Partner Marketing in 2024
Learn all about partner marketing from 5 channel professionals and find out why it’s critical to growing your indirect B2B SaaS sales.
Scaling Partner Relationship Management: 6 Principles
Think your partner relationship management motion is ready to scale? Find out how to do it successfully and efficiently in 6 steps.
New Channel Partner Manager? Here’s How to Excel in 6 Ways
What does a stand-out channel partner manager do? Learn 6 things excellent partner managers have in common and how to adopt them yourself.
6 Types of Channel Partners: When Each Is a Good Fit
Universal definitions for common types of channel partners along with the pros and cons of each and expert advice.
Channeltivity 2024 SOC 2 Type II Audit Shows No Exceptions
Channeltivity’s 2024 SOC 2 Type II audit demonstrates a continued commitment to the highest standards of information security and privacy.
5 Steps to Finding the Right Channel Marketing Manager
Finding the right channel marketing manager is crucial for the success of your partner program. But recruiting for a channel marketing manager can be a challenge. You probably already noticed the channel marketing manager position isn’t a pure marketing role. To create the most compelling partner marketing campaigns, channel marketing managers need experience both in […]
How to Ace Referral Management in 5 Steps
Learn five steps to streamline your referral management with tips from five experienced partner professionals.