Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Aug 15, 2013
How much would you pay for a Partner Portal and Partner Relationship Management System?

Rather than give you some hard fast number or some crappy ROI equation showing how revenues increase and costs decrease, etc. with a Partner Portal and Partner Relationship Management solution, I’m going to give you some tools for how to think about most any technology investment.

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Aug 6, 2013
Release: Embeddable Channel Partner Locator Map

Our next channel partner portal software release will be going live tomorrow Wednesday, August 7th. View the release notes video or read the details below. Version 4.4.9 Video Walkthrough Get a more in-depth explanation of the key changes.

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Jul 12, 2013
Which way do you go? MDF or Co-Op?

Marketing with your partners is essential to establishing your brand, furthering your reach and of course, obtaining leads. Eventually one of the key issues that arises is how do you fund this type of marketing?  Today there are two key ways: Market Development Funds and Co-Op.  Both have their pros and cons depending on the […]

Channel Management, Channel Marketing, Partner Engagement, PRM (Partner Relationship Management)
Jul 1, 2013
Release: MDF Import, Lead & Deal Filters

Our next release will be going live tomorrow Tuesday, July 2nd. View the release notes video or read the details below. Version 4.4.8 Video Walkthrough Get a more in-depth explanation of the key changes.

Channeltivity PRM, PRM (Partner Relationship Management)
Jun 3, 2013
Release: Maps & Custom Fields Everywhere

Our next release will be going live tomorrow Tuesday, June 4th. View the release notes video or read the details below. Version 4.4.7 Video Walkthrough Get a more in-depth explanation of the key changes.

Channeltivity PRM
May 31, 2013
Build vs. Buy: Why Building an In-House Portal Solution Could Decrease Your IT Department’s Quality of Work

Building an in-house portal solution is something that almost any developer can do with enough manpower and time.  In the grand scheme of things, your IT team might contend that they have the smarts and available bandwidth to build a portal solution, yet doing so will bring ups and downs as well as unforeseen challenges. […]

Channel Management, PRM (Partner Relationship Management)
May 20, 2013
Why The Browser is the Ultimate Integrator

Technology has come a long way over the last couple of decades.  With an ever-increasing number of vendors that provide their solution on the cloud, it is easier than ever to create the most cost-effective solution for your company.  It is no longer necessary, and oftentimes inefficient, to go with just one vendor for all […]

Channel Management, Channel Marketing
May 14, 2013
Release: Custom MDF Fields & More

Our next release will be going live tomorrow Thursday, May 16th. View the release notes video or read the details below. Version 4.4.6 Video Walkthrough Get a more in-depth explanation of the key changes:

Channeltivity PRM
Apr 30, 2013
Having a PRM in Place Validates your Partner Program

In today’s world of channel management, when your company does not have a partner portal in place, you are putting yourself at a big disadvantage.  With a number of different solutions on the market, a partner portal shows both your active and prospective partners that you are serious about your business objectives – willing to […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Apr 9, 2013
Release: Lead Assignment, MDF Reports & More

Our next release will be going live tomorrow Wednesday, April 10th. View the release notes video or read the details below. Version 4.4.5 Video Walkthrough Get a more in-depth explanation of the key changes:

Channeltivity PRM