Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Dec 11, 2013
The 2014 Channel Success Checklist – Part 1: Involve Your Partners

Programs can always be improved, more partners can be added, new ways to manage your partners and processes can be found and perhaps new people to help with that management…but what do you need to do to be truly successful with the channel in 2014? In this multi-post blog, I will be exploring your options […]

Channel Management, Channel Marketing
Dec 2, 2013
Release: Salesforce.com Field Mapping & More

The next release of our PRM software will be going live Wednesday, December 4th. View the release notes video or read the details below.

Channel Management, Channeltivity PRM, Deal Registration, Lead Distribution, PRM (Partner Relationship Management)
Nov 27, 2013
Our Channel Partners Are Our Family

As the holidays draw near we often think of our family, gathered around a table enjoying each other’s company, talking about our relationship and thoughts for the future.  In many ways, an organization’s partners are just like our families.  They can be there in good times and bad, and it is only through good communication […]

Channel Management, Channeltivity PRM, PRM (Partner Relationship Management)
Nov 7, 2013
The Key to Channel Success: Managing Channel Conflict

Managing channel conflict can be challenging for anyone. But being able to manage it can make a huge difference. A few years ago, my largest partner and I met with my executive team to solve the channel conflict that had plagued me for the last six months.  This partner had year over year outperformed themselves. […]

Channel Management, Deal Registration, PRM (Partner Relationship Management)
Nov 5, 2013
Release: Maintenance Infrastructure Improvements

The next release of our PRM solution will be going live tomorrow Wednesday, November 6th. Most of the improvements are behind the scenes but there are several customer-facing features as well.

Channeltivity PRM, PRM (Partner Relationship Management)
Oct 29, 2013
The Three Best Practices in Deal Registration Programs

At Channeltivity we work with vendors on a daily basis to help them implement their deal registration program within our PRM system.  Time and time again we emphasize that one of the key reasons that a partner will utilize the overall system is to register deals.  Therefore, the system and the program must conform to […]

Channel Management, Channeltivity PRM, Deal Registration, PRM (Partner Relationship Management)
Oct 23, 2013
Alligators in the channel?

If a customer has a bad experience, they will tell on average ten people before they get the venom out of their system.  The cost of this, one could argue, is equivalent to ten lost deals.  This is why companies have made it a priority to manage and measure customer satisfaction through a variety of […]

Channel Management, Channeltivity PRM, PRM (Partner Relationship Management)
Oct 1, 2013
Release: “System Messages” Widget & Business Plan Attachments

Our next release will be going live tomorrow Wednesday, October 2nd. We’ve been working hard building out key pieces of the Channeltivity Data API and added a few other improvements as well:

Channeltivity PRM
Sep 11, 2013
Integrate your Partner Relationship Management (PRM) System with Salesforce (Video)

Automating the flow of data between your Partner Relationship Management system and CRM is an effective way to create efficiencies both in your channel and throughout your sales organization. It’s therefore not surprising that one of our most popular integrations is the Lead Distribution and Deal Registration link to Salesforce. This plug and play integration built […]

Channeltivity PRM, Deal Registration, Lead Distribution, PRM (Partner Relationship Management)
Sep 3, 2013
Release: Tables & Biz Plan Template Editor

Our next release will be going live tomorrow Wednesday, September 4th. View the release notes video or read the details below. Version 4.5.0 Video Walkthrough Get an in-depth explanation of the key changes.

Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)