Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Mar 26, 2014
Partner Recruitment and Onboarding…Best Practices to Consider

Last week, we held a great webcast focused around some of the best practices to consider as you create your partner recruitment and onboarding strategy.  (Access the recorded webcast)  At this time of the year, every organizations looking at their partner program, the partners they have on board and where they still need some help.  Our […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Mar 10, 2014
Selecting a Partner Relationship Management Solution: Don’t Make Time Your Biggest Expense

There are many different variables that come into play when selecting a Partner Relationship Management solution (PRM), or any other solution for that matter. Between the number of different people involved in the buying process, timeline, cost, etc., there are a lot of moving parts. Now, obviously the major obstacle to overcome in all buying cycles is […]

Channel Management, PRM (Partner Relationship Management)
Mar 5, 2014
Release: Lead Conversion Field Mapping & More

Lead conversion field mapping and configurable state/province fields in addresses are two of the new features in our next release going live Thursday, March 6th. View the 2 feature highlight videos and read the details below. Lead Conversion Field Mapping (video) Many of our Lead Distribution module customers use custom fields to store additional data in […]

Channeltivity PRM, Lead Distribution
Feb 25, 2014
Channel Partner Recruitment and Onboarding Made Easy with PRM Software

As with any process, channel management is easier with the right systems to support your efforts.  With PRM software, you can make the entire recruitment and onboarding process easy to understand, measurable, and manageable. In our best practices section within our Support site, we outlined a few key things you should think about as you […]

Channel Management, PRM (Partner Relationship Management)
Feb 20, 2014
Process and Data – Managing Your Channel With PRM Software

In two articles I have read recently, both point to the fact that process and data (accurate and available data, that is) along with dedicated PRM software are essential to properly managing your channel and seeing it succeed.  So, why are these critical topics for managing today’s channel?  The primary reason is that the channel […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Feb 12, 2014
Why Channel-Centric Organizations Need PRM Software

On February 11, 2014, our partner Relayware announced the addition of Tim Harmon, formerly of Forrester Research, as their new VP of Customer Success.  This is great news not only for our partner, Relayware, but also PRM software (Partner Relationship Management software) in general.  Tim’s recent work at Forrester Research focused on the various requirements that partner […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Feb 5, 2014
Release: Partner Agreements, Electronic Signatures & More

The next release of our PRM solution will be going live Thursday, February 6th. View the 2 feature highlight videos and read the details below. Partner Agreements & Electronic Signatures (video) The new Partner Agreements feature allows your Partners to electronically sign legal documents, such as partnership agreements, NDAs etc. right within Channeltivity PRM. Set […]

Channel Management, Channeltivity PRM, PRM (Partner Relationship Management)
Jan 30, 2014
Engage Your Channel With Leads, MDF, and Marketing

Channeltivity’s survey shows how to engage your channel through smarter channel marketing. Read detailed how to’s and analysis.

Channel Marketing, Lead Distribution, Partner Engagement
Jan 21, 2014
Webcast on January 23rd: New Trends in 2014 to Engage Your Channel

In late 2013, Channeltivity surveyed a variety of vendors to see how they are interacting with their channel. In this webcast series, we will review the results and explore best practices and technologies that you can use to be successful with the channel in 2014. In this first webcast, we will discuss how vendors are […]

Channel Management, Channel Marketing
Jan 9, 2014
Release: Partner Manager Report, Custom Field Filters & More

The next release of our PRM solution will be going live Friday, January 10th, 2014. View the feature highlight videos and read the details below. Partner Manager Report (video) The new Partner Manager report in the Partner module shows you exactly which of your internal managers are assigned to which partners and allows you to easily […]

Channel Management, Channeltivity PRM, PRM (Partner Relationship Management)