Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Jun 2, 2015
Release: Automatic Deal Assignment & more

Our next release is going live tomorrow Wednesday, June 3rd and includes the ability to automatically assign new Deal Registrations. Here are the details: Automatic Deal Registration Assignment In many cases, a Partner’s primary Partner Manager is the one that processes and routes any new Deal Registrations submitted by the channel partner. To speed up approvals, […]

Channeltivity PRM, Deal Registration
May 27, 2015
Feeding Your Channel Partners High Quality Leads

For most things, you get out of them what you put into them. The channel is no different, but too often vendors enter the channel to reduce internal head counts and cut costs, with the idea that the channel is a launch-it-and-forget-it kind of thing.

Channel Management, Channel Marketing, Lead Distribution
May 7, 2015
Channel Management and your Partners’ Mobile Salesforces

Your partners’ salesforces are often mobile, depending on ipads and smartphones for much of their daily communications. All the same information and functionality that partners and channel managers get from Channeltivity at their desktop can be accessed on their mobile devices, simply by opening a browser window. From there, sales can quickly download leads, post a question to […]

Channel Management, Channel Marketing
May 5, 2015
Release: Performance Improvements

Our next release is going live tomorrow Wednesday, May 6th and contains a number of bugfixes as well as performance improvements to several lister pages, including the Resource Library, Partner and Deal Registration modules. As always, there’s nothing that’s needed from you – all customers will be automatically upgraded.

Channeltivity PRM
Apr 15, 2015
Channel Manager Software Can’t Take the Place of Human Interaction

No matter how good channel manager software gets,  if you put your technology between you and your partners, you’re maybe being more efficient, but it’s efficiency in a penny-wise-and-pound-foolish kind of way. Channel Manager Software Doesn’t Let You Outsource a Personal Relationship Companies should implement channel management/PRM and CRM tools to see trends and to know where […]

Channel Management
Apr 1, 2015
New CEO Emphasizes Strategic Importance of Channel

ForeScout, a leading provider of continuous monitoring and mitigation solutions that help enterprises prevent and respond to cyberthreats, and Channeltivity customer, announced recently that Michael DeCesare would become the company’s new CEO. In the announcement, DeCesare puts channels front and center. “The IT channel has been, and continues to be, an integral part of ForeScout’s success on […]

Channel Management
Mar 30, 2015
Release: New Partner Manager Reminders & more

Our next release is going live tomorrow Tuesday, March 31st and features new email reminders for Partner Managers along with a number of other improvements. Here are the details: Email Reminders for Partner Managers We’ve added a number of automatic email reminders specifically for Partner Managers to keep them in the loop on their assigned […]

Channel Management, Channeltivity PRM
Mar 9, 2015
Moving your business into the cloud: Marketing and Sales Automation

Recently, Channeltivity CEO Jason Jacobs spoke with Channel 9, a Microsoft community site, about how marketing and sales automation are important for the success of a cloud business. Jason talks about Customer Acquisition Costs, how that changes depending on the stage of company you are, and much more. View the video:

Channel Management, Channel Marketing
Feb 4, 2015
Are Your Channel Partner Marketing Materials One-Size-Fits-All?

Are your channel partner marketing materials created with partner needs in mind? Find out how to easily create optimized content.

Channel Management, Channel Marketing
Jan 14, 2015
Release: Partner Agreement Improvements, Oracle iLearning LMS SSO and More

The next release of our PRM solution is going live tomorrow Thursday, January 15th, 2015 and includes Single Sign-On capabilities into Oracle iLearning LMS as well as a number of improvements around Partner Agreements. Here are the key features: Oracle iLearning LMS Channeltivity provides plug-and-play Single Sign-On (SSO) capabilities for Oracle iLearning LMS, an enterprise […]

Channeltivity PRM