Channel Management Blog
Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.
Release: Automatic Lead Assignment & SAML 2.0 Service Provider Configuration
We launched two new features this week: Automatic Lead Assignment Automatic Lead Assignment automatically assigns Leads to your channel partners when you import Leads into your PRM via CSV spreadsheet or Salesforce. If you have a large number of Leads to import and know which Partner should receive which Lead, the new automatic Lead assignment […]
5 Red Flags To Watch For When Buying Enterprise Software
Jason Jacobs, CEO of Channeltivity, recently posted a guest post on Channel Partners Online entitled “5 Red Flags To Watch For When Buying Enterprise Software” He discusses how purchasing the software you run your business on – whether CRM, PRM, marketing automation or what have you – is an important decision. Your team will be living with […]
What is a Channel Partner Community?
When talking with channel managers, we find there are certain features of Channeltivity that are new to them and their channel program. Creating a Channel Partner Community is one of those areas, so we wanted to take a step back and talk about what they are and how they can be added to a channel […]
It’s as Easy as Click to Contract Management
Lauren Robinette had a goal to bring on 250 new partners for Samsung. The channel professional, named one of the top 2015 Channel Chiefs, had only six months and needed a way to quickly and efficiently accept 65 contracts with sales organizations around the world. She developed a contract management approval process and worked with […]
How to Boost Partner Engagement with Event Based Email
New partners are usually pretty engaged. When they first start working with you, they’ve got new products to promote and new opportunities to pursue. Hopefully you’ve done some joint planning and everyone’s energized and focused on common goals. But as time goes on, partners may begin to lose interest as other new vendors and opportunities […]
Channel Strategy and Corporate Strategy Alignment
Does your channel management strategy reflect the larger goals of your company? With the demands of day-to-day responsibilities it’s easy to lose sight of the big picture. It’s important though to take a step back and consider whether the channel is positioned to actually support your company’s wider corporate strategy.
Better Partner Management=Better Channel Performance
In the Summer Issue of The Partner Channel Magazine, Dana Citron, VP of Marketing at Channeltivity, contributes the article titled ‘Better Partner Management=Better Channel Performance.’ In it she discusses how Partner Relationship Management (PRM) software can help enable channel partners and improve channel performance by delivering visibility and influence. Click here to read the full Partner Channel Magazine article. […]
Want True Partnerships? Joint Planning Is Critical: via Channel Partners
Jason Jacobs, CEO of Channeltivity, recently published a guest blog post at Channel Partners online titled: Want True Partnerships? Joint Planning Is Critical. “Channel partner reps are measured by their ability to meet the revenue objectives and targets established by that business plan. How will you help with the success of these plans?” Read the full article here. […]
Your Channel Program isn’t the Field of Dreams
Forget ‘If you build it, they will come.’ It simply isn’t true. We’ve talked before about the importance of a strong recruitment process. But the process of getting resellers to become your partner (or to get them to see more of your products, in the case of an existing partner) starts long before they even […]
How to Ramp up More Partners Faster, Pt. 2
tFinding the right partners, getting them signed on and ramped up – and doing it quickly and effectively – is critical to successfully launching the channel. We’ve worked closely with dozens of companies looking to grow their channel and have noticed differences between the companies that make it and those that don’t. In general, the […]
