Blog - Partner Portal Management

Your partner portal is a central component of your program and and managing it correctly is key to channel success. Read our articles to discover best practices and tips for effectively managing your partner portal to ensure a seamless experience for your channel partners. From customization and user management to optimizing content and permissions, you can find everything you need to effectively managing your partner portal.

Feb 20, 2014
Process and Data – Managing Your Channel With PRM Software

In two articles I have read recently, both point to the fact that process and data (accurate and available data, that is) along with dedicated PRM software are essential to properly managing your channel and seeing it succeed.  So, why are these critical topics for managing today’s channel?  The primary reason is that the channel […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Feb 12, 2014
Why Channel-Centric Organizations Need PRM Software

On February 11, 2014, our partner Relayware announced the addition of Tim Harmon, formerly of Forrester Research, as their new VP of Customer Success.  This is great news not only for our partner, Relayware, but also PRM software (Partner Relationship Management software) in general.  Tim’s recent work at Forrester Research focused on the various requirements that partner […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Sep 3, 2013
Release: Tables & Biz Plan Template Editor

Our next release will be going live tomorrow Wednesday, September 4th. View the release notes video or read the details below. Version 4.5.0 Video Walkthrough Get an in-depth explanation of the key changes.

Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Aug 15, 2013
How much would you pay for a Partner Portal and Partner Relationship Management System?

Rather than give you some hard fast number or some crappy ROI equation showing how revenues increase and costs decrease, etc. with a Partner Portal and Partner Relationship Management solution, I’m going to give you some tools for how to think about most any technology investment.

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Aug 6, 2013
Release: Embeddable Channel Partner Locator Map

Our next channel partner portal software release will be going live tomorrow Wednesday, August 7th. View the release notes video or read the details below. Version 4.4.9 Video Walkthrough Get a more in-depth explanation of the key changes.

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Apr 30, 2013
Having a PRM in Place Validates your Partner Program

In today’s world of channel management, when your company does not have a partner portal in place, you are putting yourself at a big disadvantage.  With a number of different solutions on the market, a partner portal shows both your active and prospective partners that you are serious about your business objectives – willing to […]

Channel Management, Channeltivity PRM, Partner Portal Management, PRM (Partner Relationship Management)
Sep 13, 2012
Why Your Partners May Not Be Using Your Marketing Materials

Partners often opt to go it alone in their marketing efforts, foregoing the benefit of vendor product expertise, marketing collateral and support. This seems like a waste from the vendor perspective, but consider the number of portals and tools you offer as a supplier – and then multiply that number by every supplier a partner […]

Channel Management, Partner Portal Management
Jun 20, 2012
Smash those Silos from Your Indirect Sales Channel

Silos have their use – if you’re a farmer – but you don’t want them in your channel. The more obstacles between vendors, partners and their marketing teams, the less productive the channel. Anything that prevents information flow between these three parties is essentially blocking revenue. Creating an Information Hub When you have one place […]

Channel Management, Channel Marketing, Deal Registration, Partner Portal Management