Blog - Partner Engagement
Read all about creating successful and motivated channel partners. Whether it’s learning how to recruit partners that fit your profile, setting them up for success with a the right training, figuring out the best partner portal content and communication cadence, or creating an effective incentive structure, our articles will help you maximize partner engagement.
Structuring a Partner Program to Get the Partner Behaviors You Want Part 1
If you’ve ever had a spiff program not work the way you’d hoped, you already know that partners can behave in completely unexpected ways… Or are they really that unexpected? With a little forethought, if you consider what an incentive program is actually enticing, you will see pretty quickly that the partners’ behavior is completely […]
Three Keys to Partner Engagement
I was recently asked by a new customer if we had any documentation or training materials for partners that would get them more engaged and keep their new Partner Portal top of mind. I thought about it, and responded, “No,” not because Channeltivity doesn’t have documentation and training materials—we do. I answered “no” because I […]