Blog - Lead Distribution

Nothing builds channel partner loyalty like distributing leads. To help build a reliable lead distribution process, our articles have all the best practices, tips and strategies to boost partner engagement and drive successful sales.

Jan 17, 2023
How to Do a Partner Program Audit

Audit your partner program to level up your channel and create sustained growth in tough economic environments.

Channel Management, Channel Ops, Deal Registration, Lead Distribution, Partner Engagement, Partner Portal Management, PRM (Partner Relationship Management)
Aug 26, 2015
Generate a Few Leads Before Partner Recruitment

It’s sort of a chicken and egg question: How do you service leads without partners, and how do you recruit and engage your partners without leads? The fact is you need to be doing both, but there’s probably more risk in starting with partner recruitment. Understand how it looks from the partner’s point of view. Having […]

Channel Management, Channel Marketing, Lead Distribution
May 27, 2015
Feeding Your Channel Partners High Quality Leads

For most things, you get out of them what you put into them. The channel is no different, but too often vendors enter the channel to reduce internal head counts and cut costs, with the idea that the channel is a launch-it-and-forget-it kind of thing.

Channel Management, Channel Marketing, Lead Distribution
Mar 5, 2014
Release: Lead Conversion Field Mapping & More

Lead conversion field mapping and configurable state/province fields in addresses are two of the new features in our next release going live Thursday, March 6th. View the 2 feature highlight videos and read the details below. Lead Conversion Field Mapping (video) Many of our Lead Distribution module customers use custom fields to store additional data in […]

Channeltivity PRM, Lead Distribution
Jan 30, 2014
Engage Your Channel With Leads, MDF, and Marketing

Channeltivity’s survey shows how to engage your channel through smarter channel marketing. Read detailed how to’s and analysis.

Channel Marketing, Lead Distribution, Partner Engagement
Dec 2, 2013
Release: Salesforce.com Field Mapping & More

The next release of our PRM software will be going live Wednesday, December 4th. View the release notes video or read the details below.

Channel Management, Channeltivity PRM, Deal Registration, Lead Distribution, PRM (Partner Relationship Management)
Sep 11, 2013
Integrate your Partner Relationship Management (PRM) System with Salesforce (Video)

Automating the flow of data between your Partner Relationship Management system and CRM is an effective way to create efficiencies both in your channel and throughout your sales organization. It’s therefore not surprising that one of our most popular integrations is the Lead Distribution and Deal Registration link to Salesforce. This plug and play integration built […]

Channeltivity PRM, Deal Registration, Lead Distribution, PRM (Partner Relationship Management)