Blog - Channel Management
Our articles in the channel management category cover best practices, how-to guides, and expert advice on how to manage a successful channel. Whether you’re just starting out in partnerships or are a long-time channel veteran, we’re sure you’ll find helpful information to further your career.
Make sure to also check out our standalone guide on channel management software.
Get Your Partner Portal Home Page Right: 4 Ways To Keep Partners Coming Back
Channel Consultancy AchieveUnite recently posted an article on their blog laying out the importance of your partner portal home page to your partner’s success, including 4 specific ways to keep partners logging in. The article also includes samples of both an effective and poor portal to use as inspiration for laying out yours. It also […]

Channeltivity Announces Channel Champions Series
Celebrates Expertise and Success in the Channel Charlotte, North Carolina, – May 7, 2019 – Channeltivity, a global leader in Partner Relationship Management (PRM) software solutions, today announced their Channel Champion interview series, designed to highlight high achieving channel professionals within the technology industry. “With over 30,000+ channel professionals in the Channeltivity ecosystem, we have the pleasure […]

Channeltivity Customers Named ‘5 Star Partner Program’ by CRN
CRN, a leading publication focused on the IT channel, has announced their 2019 Partner Program Guide, and Channeltivity is proud to congratulate 7 of our customers for being selected as a 5-Star Partner Program. The 2019 5-star ratings are based on a program’s investments in program offerings, partner profitability, partner training, education and support, marketing […]

Channeltivity Releases HubSpot CRM Edition
Charlotte, North Carolina, – February 4, 2019 – Channeltivity, a global leader in Partner Relationship Management (PRM) software solutions, today announced the release of the Channeltivity HubSpot edition, enabling organizations that depend on HubSpot CRM to seamlessly access their Channeltivity partner channel data without ever leaving HubSpot. With the newly released Channeltivity HubSpot Edition, Channel Managers can […]

Channeltivity Named A ‘Strong Performer’ in PRM Report by Independent Research Firm
Charlotte, North Carolina, – November 7, 2018 – Channeltivity, a global leader in Partner Relationship Management software solutions, today announced that the company has been named a “Strong Performer” in the October 2018 report, “The Forrester Wave™: Partner Relationship Management, Q4 2018,” by Jay McBain at Forrester Research, Inc.[1] For this report, Forrester evaluates companies based on […]

In the News: Thoughtonomy Launches New Partner Portal to Support Enhanced Channel Program
Posted July 27, 2018, on Channel Marketer Report: Thoughtonomy, a leading intelligent automation platform provider, has launched a new partner portal to support its enhanced channel program. The portal, which is built on the Channeltivity partner relationship management software platform, is a key component of the company’s shift toward a 100% indirect sales model. In February, Thoughtonomy announced that, […]

Convert Signed Partners to Revenue Generators in 5 Steps
Partner Recruitment is often one of the standard objectives for Channel Managers, but how often do we look at the conversion rates of getting signed partners to revenue producing partners?

Channel Partner Profile: Your List of Essential Data
A channel partner profile might not be the flashiest part of your partner program or PRM portal, but if created thoughtfully, having a strong profile can be one of the most impactful elements for a successful program. Having the right partner profile will help you recruit and manage new channel partners as well as aid in […]

Are You Ready for a Channel Program? Channel Reboot?
Indirect channel programs can be a way to grow revenue and expand into new markets, but it’s not something to jump into without a clear strategy. Are you ready to start a channel program? Did you have a struggling channel program that needs a reboot? Here are 6 indicators that you are ready for a […]

It’s time to revamp your MDF program
An effective MDF program enhances the bottom lines of your company and your partners. The best programs are used by the right partners—the right partners might not be your biggest partners—for the best activities.
