Blog - Channel Management

Our articles in the channel management category cover best practices, how-to guides, and expert advice on how to manage a successful channel. Whether you’re just starting out in partnerships or are a long-time channel veteran, we’re sure you’ll find helpful information to further your career.

Make sure to also check out our standalone guide on channel management software.

Nov 14, 2024
The Partner Enablement Manager: Why They Are Important & What They Do

Learn why the partner enablement manager role is critical, what the best have in common, and what good enablement looks like.

Channel Management, Partner Engagement, Partner Portal Management
Oct 24, 2024
Channel Conflict: A Complete Guide

Learn about the types of channel conflict, how to avoid those situations, and strategies to overcome conflict when it arises.

Channel Management, Channel Ops, Partner Portal Management
Jul 19, 2024
What is Partner Enablement and How to Do It Well

Learn what partner enablement is and five best practices for organizing and executing a top-notch enablement program.

Channel Management, Partner Engagement
Jul 11, 2024
Partner Relationship Management (PRM) Definition?

Learn the definition of Partner Relationship Management (PRM) software, how it differs from CRM, and how it’s essential for channel success.

Channel Management, Channeltivity PRM, PRM (Partner Relationship Management)
Jun 18, 2024
Your Partner Portal is not a Website

Beyond colors, logos and branding, your partner portal has a different purpose and should not look like your website. Read on to learn why.

Channel Management, Partner Portal Management
Apr 27, 2024
Global Channel Management Optimization

Thinking about global expansion? Optimize global channel management to leverage local expertise, get exposure to prospects, and close deals.

Channel Management
Apr 18, 2024
What Is a Partner Business Plan, and How Do You Create One?

Partner business plans get and keep your partners on track. Read on to learn what goes into a comprehensive plan to grow your channel.

Channel Management, Partner Engagement
Apr 12, 2024
​​4 Universal Partnership Team Roles in High-Tech Channels

Building out your partnership team? Here are four critical roles to recruit for and how to accelerate a new partnership hire’s time to value.

Channel Management, Channel Marketing, Channel Ops, PRM (Partner Relationship Management)
Mar 23, 2024
New Channel Partner Manager? Here’s How to Excel in 6 Ways

What does a stand-out channel partner manager do? Learn 6 things excellent partner managers have in common and how to adopt them yourself.

Channel Management, PRM (Partner Relationship Management)
Feb 28, 2024
6 Types of Channel Partners: When Each Is a Good Fit

Universal definitions for common types of channel partners along with the pros and cons of each and expert advice.

Channel Management